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Klick Health Turns Office Sounds Into a 2014 Holiday Campaign
Klick Health's "Office Holiday Remix" is a 140-second digital music video, produced in Canada in December 2014, in which musician Andrew Huang constructs a remix of "Jingle Bells" using approximately 130 sounds recorded inside Klick Health's own office, functioning simultaneously as a seasonal greeting and an agency self-promotion piece.
Klick Health is a Canadian healthcare marketing agency founded in 1997, giving it roughly 17 years of operating history by the time this campaign launched, according to klick.com. The agency conceived and produced the campaign entirely in-house, positioning itself as both client and creator — a structure that gave the creative team unusual latitude to pursue an experimental production concept without the constraints of a pharmaceutical brief or regulatory review cycle. The result is a montage-format digital campaign that uses the physical environment of the agency itself as its instrument.
In Canada, where Klick Health operates as one of the more prominent independent healthcare marketing agencies, the campaign served a dual purpose. Externally, it functioned as a holiday message to clients, partners, and industry peers. Internally, it acted as a demonstration of the agency's creative culture — signalling to prospective talent that Klick Health's working environment was inventive, collaborative, and capable of producing entertainment-grade content. The campaign was published as a single media asset, released digitally in December 2014, and later also referred to as the "Epic Office Holiday Remix" across industry coverage, as noted by clapboard.com. Clapboard Score: 76/100.
Klick Health recognised a structural tension in the Canadian healthcare marketing landscape. Healthcare and pharmaceutical advertising operates under some of the most restrictive creative constraints of any category, with regulatory frameworks in Canada governing direct-to-consumer pharmaceutical communications far more tightly than in the United States. Agency self-promotion offered a rare channel through which a healthcare-specialist shop could demonstrate creative capability without those constraints — and the 2014 holiday season provided the ideal moment to do it.
The strategic logic behind the Office Holiday Remix was rooted in differentiation. At a time when digital adoption was accelerating across the marketing industry, a 2013 healthcare marketing survey reported that overall marketing budgets were broadly flat but were shifting toward digital, social media, websites, and mobile applications, according to research published via Pmc Ncbi Nlm Nih Gov. For an agency competing for talent and clients in this environment, producing a technically inventive digital video communicated fluency in the very formats clients were beginning to prioritise. Competitors such as FCB Health and Ogilvy Health — both active across North American healthcare marketing — were building digital capabilities during the same period, making visible demonstrations of creative and technical range increasingly valuable for independent agencies.
The choice to anchor the campaign in something as tangible and specific as 130 office sounds was strategically precise. It made an abstract claim — that Klick Health is a creative workplace — into something verifiable and watchable. The montage format reinforced this: rather than asserting culture through copy, the video showed it through process, turning the agency's daily physical environment into the raw material of entertainment.
Andrew Huang led the creative execution of the Office Holiday Remix as musician and collaborator. Huang is a Canadian musician and YouTube creator known for genre-fluid production and found-sound composition, making him a precise fit for a project that required both technical musicality and comfort with unconventional source material. His involvement elevated the campaign from a novelty internal video to a craft-forward production with genuine musical coherence.
The production method was the campaign's defining creative act. Approximately 130 to 131 distinct sounds were recorded throughout Klick Health's office in Canada — keyboards, chairs, printers, doors, ambient office noise — and assembled by Huang into a recognisable arrangement of "Jingle Bells." The montage structure of the video allowed each sound source to be shown in context, connecting the musical output to the physical spaces and people of the agency. This transparency of process was not incidental: it was the creative argument. The viewer witnesses the transformation of mundane workplace sounds into something musical, which in turn reflects on the agency's capacity to find creative possibility in ordinary conditions.
The finished asset runs approximately 140 seconds, a duration disciplined enough for digital sharing while long enough to develop the musical idea with some complexity. The single-asset approach — one video, released digitally — concentrated attention rather than diluting it across a multi-format campaign. In a healthcare marketing environment where campaigns are often dense with compliance text and regulatory qualifications, the Office Holiday Remix was notable for its formal simplicity: no voiceover, no product claim, no legal disclaimer. Just sound, space, and craft.
No verified audience performance data for the Office Holiday Remix — such as view counts, engagement rates, or reach figures — is publicly available for independent confirmation. What is documented is a specific industry recognition: the campaign, referred to in awards materials as the "Epic Holiday Remix," won Best Recruitment Video at Ragan's 2014 Employee Communications Awards, as reported by ragan.com. This places the work within a category — employee and recruitment communications — that reflects the campaign's internal strategic function as clearly as its external holiday greeting role.
The Ragan win is structurally significant. Best Recruitment Video is a category that evaluates how effectively a piece of content communicates an organisation's culture and working environment to prospective employees. Winning it confirms that the Office Holiday Remix succeeded on its most operationally consequential dimension: demonstrating what it is like to work at Klick Health. For a healthcare marketing agency competing for specialised talent in Canada, that outcome is a meaningful return on a single 140-second digital asset.
Analytically, the campaign's structural effectiveness rests on the alignment between its production concept and its intended audience. The people most likely to share and respond to a video built from office sounds are the people already in offices — agency professionals, marketing decision-makers, and creative talent. The found-sound montage format travels well in professional networks, requires no paid media to function, and ages gracefully because it makes no time-sensitive product claim. These are properties that pure metrics cannot fully capture but that explain why the campaign retains archival relevance more than a decade after its release.
Klick Health's Office Holiday Remix is a 140-second digital music video produced in Canada in December 2014. Musician Andrew Huang assembled approximately 130 sounds recorded inside Klick Health's office into a remix of "Jingle Bells," creating a holiday self-promotion piece that won Best Recruitment Video at Ragan's 2014 Employee Communications Awards.
Andrew Huang is a Canadian musician and YouTube creator known for found-sound and genre-fluid production. He served as the musician and collaborator on Klick Health's Office Holiday Remix, recording and arranging approximately 130 office sounds from Klick Health's Canadian workspace into a coherent musical arrangement of "Jingle Bells" for the 2014 digital campaign.
The campaign won Best Recruitment Video at Ragan's 2014 Employee Communications Awards, as reported by ragan.com. The entry was submitted under the title "Epic Holiday Remix." The award recognises how effectively the video communicated Klick Health's creative workplace culture to prospective employees and industry peers in Canada.
Klick Health used the 2014 holiday season to demonstrate creative capability outside pharmaceutical advertising's regulatory constraints. A 2013 healthcare marketing survey, cited via pmc.ncbi.nlm.nih.gov, found budgets shifting toward digital formats, making a technically inventive digital video a strategically timed signal of the agency's creative and production range to clients and talent.
Approximately 130 to 131 distinct sounds were recorded inside Klick Health's Canadian office and used to construct the musical arrangement. These included everyday workplace sounds such as keyboards, chairs, and ambient office noise. Musician Andrew Huang assembled them into a recognisable version of "Jingle Bells" for the 140-second digital video.
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