Spooky Office Stories: Conquer Workplace Nightmares | Clapboard

Spooky office stories

Description

In 2023, CAKE.com launched its innovative Halloween campaign, Spooky Office Stories, created by CAKE.com Creative HUB to creatively spotlight how their digital tools ease workplace stress and boost productivity in the Electronics, Technology, Office Equipment, and Professional Services sectors. This compelling Digital and Film media campaign, consisting of three distinct media assets, reimagines common office frustrations as eerie and captivating horror narratives, including a misplaced document transforming into a severed hand, a routine archive search revealing a skeleton, and looming deadlines that awaken a zombie horde. One standout episode, The Company Archives | Spooky Stories | E01, follows Jerry on a suspenseful yet humorous journey through the company’s archives, illustrating the dreaded corporate warning against unearthing skeletons in the closet. The campaign cleverly juxtaposes these spooky scenarios with the practical benefits of Plaky, CAKE.com’s advanced task management app, which eliminates the need for such treacherous searches by enabling teams to create and assign tasks, set deadlines, and monitor progress seamlessly. By turning the terrifying into the relatable, the campaign communicates how CAKE.com’s solutions effectively battle workplace nightmares, ensuring smooth operations and alleviating the chaos often associated with managing projects and deadlines. Embracing the spirit of Halloween with a blend of suspense and humor, this campaign reinforces CAKE.com’s commitment to transforming the often daunting demands of professional work into manageable, stress-free experiences, making it a memorable and engaging initiative that resonates deeply with office professionals seeking organization and efficiency.

Credits

Client

CAKE.com

Agency

CAKE.com Creative HUB

Director

Aljosa Nikolic

Cinematographer

Nikola Bukumirić

Crew

Marijana Lacalandra, Aleksandar Olic, Biljana Vrcelj, Višnja Karaulić, Tijana Saletović, Aleksandar Sekulić, Zoran Janjanin, Filip Ignjatović, Aleksandar Ilić, Zoran Mijailović, Miloš Vučenović, Nikola Medić

Dit (editing On Set)

Bojan Perkucin Dakov & Lazar Gugleta

Vfx Studio

Miloš Brakus & Bojan Perkucin Dakov

Audio Recordist

Olga Rodic

Script Supervision

Marija Kojić

Social Media Presence

Kristina Nikolic

Producer

Milos Jaksic

Financials

Tamara Stefanovic, Svetlana Tešić, Jovanka Gavric

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Campaign Proposition

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